A Kansas City Suzuki dealer is suing his brother for allegedly tarnishing the Suzuki name in a high-profile advertising scheme that prompted a flood of other lawsuits in Missouri and Kansas. Jeremy Franklin of JF Enterprises recently filed a lawsuit against Chad Franklin of CFS Enterprise Inc. and the American Suzuki Motor Corp. itself. Jeremy Franklin claims that the involvement of the corporation and his brother in a 2007 "Drive a Suzuki" and "Drive for Life" ad campaign hurt his business to the tune of $10 million.
Tagged with: ad campaign advertising American Suzuki Motor Corp. CFS Enterprise Inc. Chad Franklin Drive a Suzuki Drive for Life Jeremy Franklin JF Enterprises lawsuit
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