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Don’t be content with just surviving – prosper

During a slow economy, simply surviving can be seen by some as a success. But an international business strategist is encouraging St. Charles retailers to use this time to assess their businesses and make necessary changes now that will pay off big later.

Barbara Wold, a California-based speaker, author and business strategist, last week gave a seminar for St. Charles business owners on "How to Prosper During a Slow Economy." Her recommendations ranged from forming a customer focus group to starting a frequent buyer program and sending thank you notes to customers.


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